Southfield (CW50) – Detroit Wireless Zone is hosting its annual School Rocks Backpack Giveaway on Sunday, August 1st through which the store will be donating backpacks filled with various school supplies to local children. Since the campaign launched in 2013, it has marked more than 1.2 million backpacks donated.

Kids at Detroit Wireless Zone’s School Rocks Backpack Giveaway

The Backpack Giveaway will be from 1-4 p.m. and ensures children across the U.S. are well prepared for the start of the new school year. Whether it be in-person or virtual, students are still in need of supplies for learning at home.

Kids at Detroit Wireless Zone’s School Rocks Backpack Giveaway

Each family can receive one backpack per child, but children are not required to be present to receive the backpack due to current space limitations. The backpacks will be given out on a first-come, first-served basis while supplies last at the location.

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“The 2020/2021 school year was certainly a challenging one for families,” said Dave Staszewski, Executive Vice President of Wireless Zone. “At Wireless Zone, giving back to the local communities is in our DNA, but it’s taken on new meaning this past year. We’re proud to help take care of families in the communities we serve.”

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Kids at Detroit Wireless Zone’s School Rocks Backpack Giveaway

Due to the COVID-19 pandemic, The Wireless Zone team will adhere to local and CDC guidelines to provide a safe environment for event attendees and store employees.

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2 locations across your area will be giving away backpacks filled with local school supplies. 
  • 6684 Whitmore Lake Rd – Brighton
  • 20759 Gibraltar Road – Brownstown

Supporters of the School Rocks Backpack Giveaway are encouraged to use hashtags #SchoolRocks, #BetterTogether and #BackpackGiveaway on Instagram and Twitter to help spread the word.